A love of stationery really will be something to write home about in May, as National Stationery Week (NSW) 2025 has already secured a very strong roster of sponsors with many more leading brands and retailers expected to join in the annual celebration of all things stationery.
National Stationery Week this year will run 12-18 May and 3M, The Art File, Maped Helix, Pentel, Snopake, Staedtler and Zebra Pen are the first raft of sponsors on board for the 2025 event.
“It’s fabulous how much people love their stationery,” said NSW coordinator Sarah Laker, who runs Stationery Supplies in Marple and Wilmslow, “and it’s even more fabulous that these great companies have all committed already to supporting NSW. Having such an early pledge from these brands means we can gain even more traction in the run up to the big Week!”
National Stationery Week is owned by Max Publishing (owners of StationeryNews.net), but Sarah has headed up and organised NSW for the last couple of years.
“The plans for this year’s NSW are coming together wonderfully, thanks to the support from the stationery community. We’re in the final throes of completing a new website, which has been sponsored by 3M, which will include lots of info, resources and inspiration for getting involved,” Sarah told StationeryNews.
Following the success of last year’s campaign, there will be a seven-week countdown to NSW and then a host of activity for each day of the actual Week, with a separate sponsor for each element, as well as a kick of ‘shelfie’ competition.
The Art File has returned as the sponsor for the One Week To Go countdown to NSW. Commenting, the company’s sales and marketing manager James Mace said: “We’re absolutely delighted to be supporting NSW once again this year. With the success of our new stationery range in 2024, we have increased our offering for 2025 to include A4 and A6 notebooks, as well as new designs in our popular A5 hardback notebook range.
“With the success of the National Stationery Week campaign last year, we thought it would be equally as beneficial to get involved again this year to both support and showcase our new stationery launches for 2025. We can’t wait!”
Loyal sponsor, Pentel was also quick to commit. Marketing manager Wendy Vickery is already busy working on the theme for the Tuesday of the Week and explained: “It really was a no-brainer for Pentel to jump at the opportunity to be involved again – there’s no other initiative quite like it.
“NSW enables us to build even closer relationships with the hard-working, hugely-supportive independent retailer community and their customers.
“In previous years we’ve run sampling activities featuring high profile products, combined with competitions for retailers and their customers to win superb prizes. We’ll be announcing further exciting plans for 2025 shortly.”
Over at Staedtler UK, the team is back as sponsor for the Wednesday, and a spokesman commented: “We’re excited to once again sponsor National Stationery Week in 2025, building on the vibrant success of 2024.
“As a highlight in our calendar, this celebration of all things stationery perfectly aligns with our passion for colour and creativity. NSW unites stationery enthusiasts nationwide, and we can’t wait to be part of the fun, inspiring even more people to embrace their love of stationery.”
Incredibly proud to have won Campaign Of The Year at the BOSS Awards for her NSW work in 2024 Sarah added: “I don’t want to jinx anything but I’m aiming to have an bigger reach this year – it’s hard work but great fun and so worth it to be able to shout about our love of stationery.”
Sarah would love to hear from retailers or companies who would like to join in the event. Please email her at sarah@nationalstationeryweek.com
National Stationery Week straddles London Stationery Show, the dedicated trade show for all stationery lovers, buyers, wholesalers, overseas distributors and licensors that will take place on 13-14 May at the Business Design Centre in Islington. Registration to attend is now open.
To find out more about exhibiting at London Stationery Show, contact event manager Chantelle White on chantellew@max-publishing.co.uk.
